I recently received an email from the AAW (as I'm sure many of you did) advertising the recent David Ellsworth demo for viewing. As I was not available to view the live demo, I was looking forward to seeing the video. However, I was rather surprised to see that the fee is double what it was for the live event. I emailed the AAW to inquire about the fee and received the following response:
"Think of it as a premium fee for not signing up the first go-around. I’m sure as we go forward with this Masters Series, this will be the rate structure."
I view the doubling of the fee to be a penalty for having a scheduling conflict. I have not seen other professional turners impose a "premium" to view one of their archived demos. In my response to the AAW I suggested that they reassess this fee structure so that anyone who can't attend a live demo, will not be penalized to view it at a later time. I would encourage anyone who views the "premium" fee as I do to contact the AAW and encourage them to be in step with the other professional turners that offer archived demos.
"Think of it as a premium fee for not signing up the first go-around. I’m sure as we go forward with this Masters Series, this will be the rate structure."
I view the doubling of the fee to be a penalty for having a scheduling conflict. I have not seen other professional turners impose a "premium" to view one of their archived demos. In my response to the AAW I suggested that they reassess this fee structure so that anyone who can't attend a live demo, will not be penalized to view it at a later time. I would encourage anyone who views the "premium" fee as I do to contact the AAW and encourage them to be in step with the other professional turners that offer archived demos.